Logo Suite

RUN WITH ROSS

Local runner Ross Clarke was in need of a logo suite to advertise his services as a running coach. Offering training plans and guidance to people wanting to increase their fitness and learn a new hobby. From complete novices who are just beginning their fitness journey, to experienced runners training for a specific event or goal, Ross wants to offer his expertise to guide people to reach their goals.

The brand required a logo that could be used as a standalone mark as well as in its full form. An approachable and inclusive logo was created in the shape of an 'R' and a runner. This gives the brand versatility to be used in different ways such as Social Media, clothing and merchandise. I wanted to use bright pink and blue to give a familiar sense of inclusivity and fonts that were soft and friendly.