Visual Identity - Logo Design
Space Burger is an independent burger restaurant and take-away with an outer space theme. Aiming to bring a unique and memorable experience, eat amongst the moon and stars. Featuring a variety of burger options, from juicy beef patties, chicken thighs and flavourful veggie burgers, it is the go-to destination for handcrafted burgers that are ‘out of this world’.
Wanting to bring something truly unique to the high street with an eye catching visual identity, the brand needed a bold colour scheme that appeals to all ages and doesn’t get lost in the market. I used a retro typeface to give the brand a welcoming sense of familiarity. Whilst I avoided the use of obvious imagery such as planets, UFO's and planet rings, I did create a rocket burger as the brandmark!
The end result is a vibrant visual identity, full of personality that immediately stands out in a crowded market.
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